National Communications Lead

Toronto, ON – Full-Time | On-Site

Our client is seeking an experienced and strategic National Communications Lead to support the organization’s national marketing and corporate communications efforts. This role is a key contributor to shaping brand voice, strengthening messaging, and supporting high-impact communications across Canada’s largest automotive group.

Reporting directly to the VP of Marketing & Communications, you will lead major internal and external communication initiatives, guide national storytelling, and support brand visibility across campaigns, events, and corporate programs. A significant part of this role involves supporting client-facing communication -ensuring the organization presents a unified, polished, and consistent voice to external stakeholders. This includes preparing speeches, remarks, talking points, pitches, and scripts for dealership openings, corporate announcements, events, and community initiatives.

You’ll collaborate with cross-functional partners, community organizations, agencies, and regional teams to ensure all communication touchpoints are aligned, strategic, and impactful.

Key Responsibilities:
Strategic Communications & Brand Messaging

• Lead the development of national communication strategies aligned with brand, marketing, and corporate priorities.
• Drive messaging consistency across all platforms, ensuring a strong and unified brand voice.
• Develop tailored communications for diverse audiences, from internal teams to senior leadership and public stakeholders.

Content Development & Public-Facing Messaging

• Write and edit content for digital, social, print, and internal channels.
• Prepare speeches, talking points, presentations, and scripts for leadership at dealership openings, announcements, and public events.
• Support media relations by drafting press releases, managing media requests, and contributing to PR campaigns.

Cross-Functional Collaboration

• Partner with internal teams to support national initiatives, launches, and campaigns.
• Coordinate with external agencies, vendors, and community partners to execute communication plans.
• Contribute to Corporate Social Responsibility initiatives through messaging, partnership coordination, and community engagement support.

Brand & Program Support

• Develop and review proposals, pitches, and communication materials that support brand development and ongoing initiatives.
• Ensure brand consistency, alignment, and quality across all national and regional communication outputs.
• Serve as a communications subject-matter expert, providing guidance to internal stakeholders and regional teams.

Qualifications
Experience

• 5+ years of experience in communications, marketing, or public relations.
• Strong background in campaign development, multi-channel communication, and agency collaboration

Education

• Post-secondary education in Communications, Marketing, Public Relations, Journalism, or a related field.

Skills

• Exceptional writing, editing, and storytelling abilities.
• Experience preparing speeches, talking points, and high-level public-facing communications.
• Strong project management and organizational skills.
• Ability to work effectively in a fast-paced, results-focused environment.
• Excellent collaboration skills and comfort working with cross-functional partners.
• Strong communication skills with senior leadership and external stakeholders.
• Bilingualism in French (spoken and written) is an asset.

Compensation: $90-$100k
For additional information regarding this position or to apply, send a detailed resume directly to Jasmine Sahansra, Senior Recruitment Consultant at jasmine.sahansra@osbornerecruitment.ca
Osborne Recruitment is an equal opportunity employer committed to supporting an inclusive and accessible environment. Should you require accommodation or support in any aspect of the recruitment and selection process, we will assist to meet your needs.
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